You Got the Deal — Now What?
Get the checklist to go from signed to seen.
Built for licensed brands, IP owners, and first-time licensees—this checklist helps you launch with purpose, not panic.
What’s Inside the Licensing Launch Checklist
Clarify Your Brand Story
Craft a message that stands out from competitors — and resonates with retailers and fans.
Map Your Launch Strategy
Learn how to coordinate PR, email, ads, and content before you even go live.
Build Visibility Beyond Day 1
Plan the post-launch waves that keep your product top of mind (and in the cart).
Who This Is For
Whether you're a first-time licensee, a growing IP owner, or a brand team bringing a product to market—this checklist is for you.
It’s designed to help you skip the confusion, organize your launch, and build real momentum from the start.
What This Checklist Helps You Do
Launch with confidence — no guesswork
Align your team and partners before day one
Avoid marketing mistakes most brands don’t see coming
